Atomic Innovation

Passionate about sustainability, Micarla Sullivan and her co-founder Toby Clemson, were attracted to B-Corp accreditation but, already at capacity, they couldn’t begin to imagine how they could make it work.

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Sarah helped them create a plan prioritised into now, next and later goals that were achievable, despite their current workload.

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Working with Profit Impact has enabled Micarla and Toby to take a stand about who they want to be and who they want to work with. As a result, they have attracted talent and clients who share their values. Plus they now have a clear path to B-Corp accreditation, broken down into manageable tasks.

“It’s all about tangible actions. It’s not just a philosophy. There’s a real change happening for future generations. It's not a one size fits all solution. Sarah was pragmatic. She understood our business, and was empathetic about what we can achieve now, and the steps we’ll take in the future.”

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To read more, check out our blog here.