Better business starts with you.

Understanding and managing your impact is important to you.
The success of a business comes from more than just thinking about the money.
We believe if you commit to your social and environmental impact you will maximise your chances of long term financial success.
Your trusted partner
You want a partner who has been where you are now and has reaped the benefits of putting people and planet first.

Trussell Trust
3% of our revenue is donated to Trussell Trust. Trussell Trust are on a mission to end hunger and poverty in the UK.
Sadly since the onset of Covid-19 there has been a 33% increase in food parcels distributed in the UK.
.png)
B Leader
We have achieved the full
B Corp certification and our founder is a B Leader.
B Leader is a training programme designed by
B Lab UK that equips sustainability professionals with the tools and knowledge to guide businesses through the B Corp certification process.

Environment
We keep our environmental impact low by doing minimal commuting and using refurbished hardware.
We have operational practices that minimise our carbon footprint.
Our remaining carbon will be removed by March 2022.
“Net zero transition represents the greatest commercial opportunity of our time.”
Mark Carney, UN Special Envoy
Be guided by someone who was once where you are, right now.

.png)
Sarah Whale, Founder of Profit Impact was once caught in the 90-day shareholder trap. She delivered the numbers that shareholders wanted to see, but that were completely and obviously unachievable.
She spent over a decade in operational finance, qualified in sustainable finance at Cambridge Institute and is now a proud B Leader; a training programme, designed by B Lab UK, to empower people who want to lead organisations through the B Corp certification.
Sarah leads on sustainability matters for ACCA in The Practice Room – global peer to peer community discussions dedicated to supporting small and medium sized practices.
To move from being overwhelmed and stressed to proud and in control of your future you need a way to measure the tangible impact of your long-term decisions.
Meet the team

Sarah Whale
Founder
Sarah is a financial sustainability professional and has worked for many years supporting start-ups, SMEs and corporates.
Sarah has a personal passion for gender equality and supporting our young adults.

Natasha
Financial Sustainability Consultant
Natasha is a qualified accountant and governance specialist, with 20 years of experience in organisations ranging from domestic start-ups to multinational corporations.

Jimmy
Marketing Executive
Jimmy has an interesting marketing career history from being a founder of small businesses, to working internationally as a voice actor.
In his spare time, he can be found writing anything from short movie scripts, to high fantasy and fiction.

Amyra
Research Analyst
Amyra's career history covers sales, PR, tutoring, and she has also run her own business which shares the life-changing experience of Moroccan food.
She is a recent history graduate and is passionate about research and activism.
Our Values
Start your journey to better business
Schedule a call
The ROI of Sustainability
Read how businesses just like yours are achieving an 18% return from better business practices and meet the trailblazers leading the way.
Download Report